Brazilian Aftermarket

      In the Aftermarket sector Dyna services a market, which totals 19 million vehicles. Dyna's market share in this sector is 80%. Recent research indicated that Retail outlets associated sales success with brand awareness.

Dyna also produce a range of 'Spoiler Wiper Blades' to service, in the main, several imported models. One of the ranges in the Dyna programme of wiper blades is its universal range. This is a range of just 5 - references that cover 200 different vehicle models.

A firm strategy which Dyna operate in their market, is to make known the company's leadership in the aftermarket to its net work of distributors and to support this with regular campaigns to take their message to the end consumer.